Bonnier News - Boating

BoatingLAB to Give Readers Independent Product Data

Boating magazine's new BoatingLAB will give readers independent product test results.

Boating has announced the launch of BoatingLAB, an industry-first testing facility that will deliver to boaters objective product testing information across multiple media platforms. Boating expert and lifelong boater Randy Vance heads up the new project.

BoatingLAB will provide independent comparative product testing in the marine category, producing repeatable results through systematic and transparent testing protocols. The result will be content unique in the industry, available in print in select Bonnier brands.

5 New U.S. Magazines

Bonnier acquires Popular Photography, Flying, Boating, Sound & Vision and American Photo.

New York, N.Y. (June 2, 2009)

Bonnier Corp. and Hachette Filipacchi Media U.S. (HFM U.S.) announced today that Bonnier has acquired five magazine titles from HFM U.S.: Popular Photography, Flying, Boating, Sound & Vision and American Photo. With this latest deal, which closed Monday, Bonnier Corp. strengthens its position as a leading media company for special-interest brands.