Bonnier News - Olivia

Crowd-Sourcing Olivia

By Bert Menninga on 2012-01-18
in
Finland's Olivia breaks new ground, with readers helping decide content for the latest issue of the magazine.

In an age of social media and an increasingly interactive web, what could be more cutting edge than a crowd-sourced magazine - that is, a magazine with content decided on by the readers?

Olivia Does Crowdsourcing

By Bert Menninga on 2011-09-09
in
Finland's Olivia magazine to publish February issue using crowdsourcing: Readers will be deciding the content.

Bonnier Publications in Finland launches a new kind of digital concept for the Olivia brand: the Open Olivia platform launches today.

Open Olivia is based on crowdsourcing. It is a web platform where readers can build the February issue of Olivia magazine. The digital tool allows readers to participate in the editorial staff's work, provide feedback and decide on some parts of the magazine content and layout via the website omaolivia.fi. Open Olivia is hosted by the authors of Olivia magazine.

Shopping Around Town with Olivia

By Bert Menninga on 2010-12-16
in
Finnish women's magazine Olivia makes a splash with its new app: Olivia Shoppaa.

Popular Finnish women's magazine Olivia has released its first application for the iPhone, iPod Touch and the iPad: Olivia shoppaa. And a mere two days after release, the app is at No. 6 in the top ten paid apps at iTunes in Finland.

Divaani No. 1 in Increasing Readers

By Bert Menninga on 2010-09-14
in
Divaani, Bonnier Publication Oy's interior design title, has increased readership by nearly 22 percent compared to 2009.

The Finnish interior design magazine Divaani continues to impress: according to national media research company KMT's recent readership survey of 196 magazines, Divaani, part of Bonnier Publications Oy, increased its readership more than any other magazine compared to 2009. Divaani, which has 78,000 readers, grew by nearly 22 percent.

Onward with Olivia

By Bert Menninga on 2010-05-26
in
With Editor-in-Chief Niina Leino at the helm, Finland's Olivia magazine has plenty to celebrate.

On Saturday May 29, girls named Olivia across Finland will be celebrating their name day - and Finland's Olivia magazine will be celebrating along with the rest of them. Olivia, which was launched in 2007, has plenty of reason to celebrate. The magazine is already turning a profit and it not only has the fastest growing readership of any magazine in the highly competitive Finnish media market (133,000 and up 20 percent from 2009), it is also No. 3 in ad sales.

Oliva and Divaani Set to Compete

By Bert Menninga on 2010-03-18
in
The Finnish Magazine Awards once again recognize Olivia and Divaani as finalists in Finland's only magazine prizes.

Bonnier Publication´s magazines Olivia and Divaani are finalists in the annual Finnish Magazine Awards organized by the Finnish Periodical Publishers´ Association. Olivia is a finalist in the Best Photojournalism category and Divaani in the Best Editorial category.  Winners will be announced on April 15th.

Finnish Magazines Keep Numbers Up

By Virve Jalanne on 2010-03-04
in
At Bonnier Publications in Finland, readership numbers show Olivia is the top-read magazine in the country.

According to the Finnish National Readership Survey 2009, Bonnier Publications' Olivia magazine was the fastest growing women's magazine in the Finnish market last year. There were only four statistically significant rises in readership among all Finnish magazines and Olivia was the second biggest in increase in perecentage of readers of all 270 surveyed magazines - and the biggest by far in the women's category. Olivia has now 133,000 readers, up 20 percent from the previous year.

Evita Storms the Magazine Market

By Niklas Sessler on 2009-09-15
in
Do you eat when you're not even hungry? Did you believe that the open air is good for you because of the oxygen? What if your childhood memories were false? Answers to these and other questions can be found in a new magazine called Evita.     

The first issue of this glossy magazine focusing on wellbeing has just hit the Finnish newsstands. And after less than a week, the magazine has sold 29,000 copies, more than 70 percent of the budget.

Evita brings you the latest research and up-to-date information on health, nutrition and mental balance. In addition to this, the magazine tackles beauty, wellbeing, active leisure, exercise and travel.