Bonnier News - Sub

TV Channels Sub, TV4 and Canal+ Win PromaxBDA Awards

By Bert Menninga on 2011-07-01
in
Sub in Finland and TV4 and Canal+ in Sweden win PromaxBDA Awards in major global TV contest.

Finland's Sub TV channel's winning entry

PromaxBDA, the international marketing, promotion and design organization for broadcast professionals, has announced its annual award winners for 2011. The awards are among the most important for the industry.

Finland's Top Chef Gets Top Cookbook

By Bert Menninga on 2011-04-19
in
As part of his winnings, Finland's Top Chef Akseli Herlevi got his own cookbook, which sold out in the first week.

When TV channel Sub debuted Top Chef Suomi in Finland in January, the show was a big success, with an average of 315,000 viewers and an audience share of 14.4. But before Sub had even started, a big question was: What should the grand prize be? "The first idea of giving the winner a job in a three-star Michelin restaurant abroad wouldn't have worked if an older contestant with Michelin experience and a family won," says Pete Paavolainen, executive producer at Sub.

MTV3 in Finland top in viewers

By Bert Menninga on 2010-02-15
in
Finnish TV channel MTV3 retook the No. 1 spot in 2009.

Finnish TV channels attracted record numbers of viewers in 2009, with MTV MEDIA's free-TV channel MTV3 leading the pack with 23 percent of all viewers according to Finnish audience measurement company Finnpanel. Coming in at No. 5 was MTV MEDIA's Sub, with 7 percent of the total viewers. MTV3 retook the No. 1 viewership spot that it had held in 2007. In 2008, MTV3 was No. 2 after state-owned YLE TV1.

The final of Big Brother Finland attracted a million viewers

By Niklas Sessler on 2009-12-04
in
The Big Brother final in Finland 2009 broke Sub's all-time viewing record. When the winner was announced, 973,000 viewers were tuned in, which is hugely impressive as the Finnish population is 5.3 million.

On November 29, 2009, the Big Brother final in Finland broke Sub's all-time viewing record with an average of 779 000 viewers. When the winner was announced, 973 000 viewers were tuned in, which is hugely impressive as the Finnish population is 5.3 million.