Life At Bonnier - Fredrik Ekander

The Music Man

It's a tough job, but Fredrik Ekander is ready to conquer the music industry slump.

Photo by Magnus Skoglöf

Being a record label boss isn't easy these days . CD sales have shrunken in half in the last five years, eaten away by piracy and easy file-sharing. But Fredrik Ekander, CEO of Bonnier Amigo Music Group, knows that it's time to get creative.