Life At Bonnier - Thomas Mattsson

The future for e-readers

Editors see a host of opportunities for e-readers.

E-reader technology is less interesting than the content it allows for. So said Adlibris CEO Pär Svärdson, speaking at a breakfast seminar for some 300 Bonnier employees held in conjunction with the release of Adlibris' new Swedish e-reader.

A panel including an author, as well as top editors at a book publisher, a newspaper and a magazine from within Bonnier-owned companies discussed the future possibilities - and the positive limits - that an e-reader provides.