Bonnier does not extend the contract for Glamour

After five years as a licence publisher of Swedish GLAMOUR, Bonnier Tidskrifter and Condé Nast have mutually agreed to not prolong the publication of GLAMOUR in its license partnership.

The October issue will be the last under Bonnier Tidskrifter as publisher.

"We have had the pleasure of working for five intense and glamorous years with Condé Nast", says Ulrika Saxon, CEO of Bonnier Tidskrifter. "The launch and development of Glamour for the Swedish market has been successful in terms of circulation, despite the increasing competition in the fashion segment. However, strategic considerations have led our decision to not renew the license."

"I am proud of the editorial quality achieved by the very talented editorial staff of Glamour, which greatly contributed to the excellent reputation of the magazine", says Linda Grahn, Publisher of Home & Fashion, Bonnier Tidskrifter.

"During the past five years Bonnier and Condé Nast have successfully worked on the introduction of one of the fastest growing international magazine brands – GLAMOUR. Since its launch and in a short period of time GLAMOUR has successfully positioned itself in the Swedish magazine market as a source of reference for fashion, beauty and lifestyle. This Condé Nast hopes to further build-on and develop in the future for the Swedish market", says Carol Cornuau, Vice President Condé Nast New Markets.