[UPDATED! More links and extra video]
Wow! We're really impressed with the interest in our concept video of what we think the magazine of the future may look like. We call it Mag+ and we would really like to hear what you think of it over in our Beta Lab.
For those of you who are looking for a YouTube version there is now one available online: http://www.youtube.com/watch?v=iAZCr6canvw
The video has been watched more than 84.000 times so far. People have tweeted about it and here are some of the blogs that have mentioned our project so far:
Posts from us working with the project
Blogs
New York Times - Media Decoder
All Things Digital - Media Memo
Hugo E. Martin on Media + Marketing
In Swedish & Norwegian
Thanks for all your reactions, keep your comments coming. We are listening to everything you say. This is just step one on our journey of creating a creating a compelling digital magazine experience. We will share more with you soon!
Updated: Here a shorter version of the prototype video - without the interview:
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Comments
As I said on my blog, the concept is elegant and merges the tried and true tested strengths of both digital and traditional mediums of content delivery. In layman's terms, you guys have taken the best of both worlds. Your concept is not only beautifully simply, it is unobtrusive and doesn't needlessly apply technology. Sadly, most concepts only apply feature creep. It's nice to see people out there that still keep a level head and apply things sanely. Everyone who had a hand in this deserves a big, um, hand :) You guys rock!
Szilveszter, January 4, 2010
I hope and wish you every success. I would really like to own and use a product like this in the future. The interface and gesture controls are inspiring.
Rahul Luthra, December 18, 2009
This was some of the best thinking on the future of magazine design and digital media in a very long time. Your vision is tangible and not so far off from what can be in the very near future. As a UX geek I love the radial menu and thoughtful interaction queues. Nice work! You have a fan.
Daimon Caulk, December 18, 2009
Fantastic job!
Alessandro, December 17, 2009
I see a very ENVIABLE balance between A) holding on to the distinct charms of physical media and B) being inspired by the nature of emerging touchscreen technology to arrive at things like a "heat-up" rubbing gesture - sheer brilliance!
Carlo, December 17, 2009
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