Record Year for TV4 Group

Swedish TV4 Group had its best year ever in 2010, with operating profits of SEK 807 million, in part thanks to strong ad sales and growth in local TV markets. The results represent an increase of 26 percent compared to 2009.  

"The TV4 Group reported yet again strong year-end results," says CEO Jan Scherman. "The record profit is proof of the hard work of everyone in the company. The year was marked by new business, new initiatives, new program hits, new program offerings and new platforms - and of continued success with ad sales, both nationally and locally."

The group's turnover in 2010 increased 9 percent, to SEK 6 billion compared to SEK 5.5 billion in 2009 and the operating profits increased 26 percent. The sale of 35 percent of C More Entertainment also had one-time positive effects of SEK 157 million, which is not included in the above results.