Research & Development.

We identify new business opportunities and develop innovative concepts based on insights about changing consumer behaviors and emerging technologies. We are a part of Bonnier Growth Media.

Blog.
See our latest insights about digital media, technology and new consumer behaviors.

Beta Lab.
Visit our Beta Lab for reflections on our newest projects and prototypes.

Media Map.
Read our annual report on trends that will shape the media landscape to come.

Find out what we’re working on right now on Twitter: @bonnier_rd

Media Map

Find out what trends inspired R&D in 2012 in our Media Map… and keep an eye open for the launch of Media Map 2013.
R&D Team

Sara Öhrvall, Andrea Mazey, Blake Engel, Jonas Olofsson and Megan Miller.
Making Stuff.

Creative chaos is part of the fun.
Testing.

Our first user testers? Ourselves!
Action!

How multimedia experiences begin.

Products and Prototypes.

For more info, please visit iamzlatan.com, magplus.com and goteemo.com

I Am Zlatan. An interactive biography app.

We created a new kind of reading experience for tablets of the famous soccer player's book with Albert Bonniers Förlag and Ibrahimovic himself.

Mag+. A vision for tablet magazines.

Back in 2009, before the iPad even existed, we created this prototype tablet magazine with the brilliant designers at BERG.

Teemo. Fitness fun with friends.

Teemo is our newest product—a social fitness game for the iPhone created with our friends at Ammunition.

From the blog.

Kevin Spacey and Robin Wright in a scene from Netflix's transformative House of Cards.
Photo credit: Melinda Sue Gordon for Netflix.

The Birth of a Format:
How Netflix Reinvented Television in Just 13 Hours.

By Andrea Mazey

The premiere of House of Cards, Netflix’s big original programming bet, has been met with a barrage of questions about the show, its innovative new format and its distributor.

Older blog posts