{"id":3181,"date":"2015-10-15T00:00:00","date_gmt":"2015-10-15T00:00:00","guid":{"rendered":"https:\/\/www.bonnier.com\/news\/marketing-with-quickshift\/"},"modified":"2015-10-15T00:00:00","modified_gmt":"2015-10-15T00:00:00","slug":"marketing-with-quickshift","status":"publish","type":"news","link":"https:\/\/www.bonnier.com\/en\/news\/marketing-with-quickshift\/","title":{"rendered":"Marketing with QuickShift"},"content":{"rendered":"

The Irvine, California-based Bonnier Motorcycle Group has launched a new in-house marketing agency, QuickShift. The new agency will provide innovative and unique custom marketing programs for clients of the group, which comprises 12 media brands, including flagships Cycle World<\/a> and Motorcyclist<\/a>.<\/p>\n

\u201cWe were seeing an increasing demand for marketing services and custom programs from our clients over the past two years and it has been exciting to help our customers with these new marketing programs,\u201d says Garrett Kai, associate publisher for the group. Kai will be in charge at QuickShift.<\/p>\n

\u201cWe decided that because of our knowledge, experience and passion for motorcycles combined with our ability to create innovative and engaging marketing programs for our clients as well as our audience of motorcycle enthusiasts, we are uniquely qualified to provide this these type of services,\u201d says Kai. \u201cWe continue to have the largest and most passionate audience of power sports enthusiasts and QuickShift simply offers another way for us to help our customers tell their marketing stories.\u201d<\/p>\n

QuickShift will work in conjunction with the group\u2019s sales staff to provide for its power-sports clients custom marketing programs that will include video, PR, social media, custom content, advertising, events and outreach. In addition to the group\u2019s 8.3 million enthusiast audience, QuickShift also has access to non- or near-enthusiasts via partnerships with MSN, AOL, Yahoo, Daily Motion, and other video and content channels. <\/p>\n

\u201cWe have already been receiving requests from our customers for several project proposals and our advertisers seem to feel that this is new but natural extension of the business for the Bonnier Motorcycle Group,\u201d says Kai. <\/p>\n","protected":false},"excerpt":{"rendered":"

The Irvine, California-based Bonnier Motorcycle Group has launched a new in-house marketing agency, QuickShift. The new agency will provide innovative and unique custom marketing programs for clients of the group, which comprises 12 media brands, including flagships Cycle World and Motorcyclist. \u201cWe were seeing an increasing demand for marketing services and custom programs from our […]<\/p>\n","protected":false},"author":1,"featured_media":3182,"template":"","meta":{"_acf_changed":false},"tags":[247,360,791,364,477,260],"class_list":["post-3181","news","type-news","status-publish","has-post-thumbnail","hentry","tag-bonnier-corporation","tag-bonnier-motorcycle-group","tag-digital","tag-garrett-kai","tag-magazine","tag-usa"],"acf":[],"yoast_head":"\nBonnier - Marketing with QuickShift<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bonnier.com\/en\/news\/marketing-with-quickshift\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bonnier - Marketing with QuickShift\" \/>\n<meta property=\"og:description\" content=\"The Irvine, California-based Bonnier Motorcycle Group has launched a new in-house marketing agency, QuickShift. The new agency will provide innovative and unique custom marketing programs for clients of the group, which comprises 12 media brands, including flagships Cycle World and Motorcyclist. \u201cWe were seeing an increasing demand for marketing services and custom programs from our […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bonnier.com\/en\/news\/marketing-with-quickshift\/\" \/>\n<meta property=\"og:site_name\" content=\"Bonnier\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bonnier.com\/wp-content\/uploads\/2021\/05\/httpswww.bonnier.comglobalassetsnews201510-octoberquickshift_s-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"310\" \/>\n\t<meta property=\"og:image:height\" content=\"310\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bonnier.com\\\/en\\\/news\\\/marketing-with-quickshift\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bonnier.com\\\/en\\\/news\\\/marketing-with-quickshift\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/www.bonnier.com\\\/#\\\/schema\\\/person\\\/92f77a1e13e7509c5c3214a574b2a88d\"},\"headline\":\"Marketing with QuickShift\",\"datePublished\":\"2015-10-15T00:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.bonnier.com\\\/en\\\/news\\\/marketing-with-quickshift\\\/\"},\"wordCount\":271,\"image\":{\"@id\":\"https:\\\/\\\/www.bonnier.com\\\/en\\\/news\\\/marketing-with-quickshift\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bonnier.com\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/httpswww.bonnier.comglobalassetsnews201510-octoberquickshift_s-1.jpg\",\"keywords\":[\"Bonnier Corporation\",\"Bonnier Motorcycle Group\",\"Digital\",\"Garrett Kai\",\"Magazine\",\"USA\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bonnier.com\\\/en\\\/news\\\/marketing-with-quickshift\\\/\",\"url\":\"https:\\\/\\\/www.bonnier.com\\\/en\\\/news\\\/marketing-with-quickshift\\\/\",\"name\":\"Bonnier - 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