{"id":3233,"date":"2015-06-02T00:00:00","date_gmt":"2015-06-02T00:00:00","guid":{"rendered":"https:\/\/www.bonnier.com\/news\/adlibris-branches-out\/"},"modified":"2015-06-02T00:00:00","modified_gmt":"2015-06-02T00:00:00","slug":"adlibris-branches-out","status":"publish","type":"news","link":"https:\/\/www.bonnier.com\/en\/news\/adlibris-branches-out\/","title":{"rendered":"Adlibris Branches Out"},"content":{"rendered":"<p class=\"initial\">Founded in 1997, Adlibris is the Nordic region\u2019s biggest online book seller. Now, Adlibris is broadening its selection with the ambition to be the region\u2019s best bargain and most inspiring online retailer not just in books, but in hobbies, toys and paper and office products.<\/p>\n<p>\u201cWith the new range we want to increase what we offer to our customers and be a welcoming, inspiring site where you can easily buy all the products you need to create, play and craft, at a good price,\u201d says Henrik Oscarsson, COO for Adlibris.<\/p>\n<p>One of the important reasons behind Adlibris\u2019 new focus is the increasing interest in non-fiction, such as cook books, interior design and home improvement books.<\/p>\n<p>\u201cMore and more do-it-yourself books are making it to Adlibris best-seller lists, and we see a strong trend for people who want to be creative at home,\u201d says Oscarsson. \u201cTaking our lead from books, and building our product offering based on that, we want to create a unique shopping experience where our customers can find all they need to make their days more creative and colorful.\u201d<\/p>\n<p>The new categories are being launched simultaneously in Finland, Norway and Sweden and are available on the websites.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Founded in 1997, Adlibris is the Nordic region\u2019s biggest online book seller. Now, Adlibris is broadening its selection with the ambition to be the region\u2019s best bargain and most inspiring online retailer not just in books, but in hobbies, toys and paper and office products. \u201cWith the new range we want to increase what we [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3234,"template":"","meta":{"_acf_changed":false},"tags":[10,6,791,118,407,271,96],"class_list":["post-3233","news","type-news","status-publish","has-post-thumbnail","hentry","tag-adlibris","tag-bonnier-books","tag-digital","tag-finland","tag-henrik-oscarsson","tag-norge","tag-sverige"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bonnier - Adlibris Branches Out<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bonnier.com\/en\/news\/adlibris-branches-out\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bonnier - Adlibris Branches Out\" \/>\n<meta property=\"og:description\" content=\"Founded in 1997, Adlibris is the Nordic region\u2019s biggest online book seller. 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