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Bonnier Growth Media Increases Shares in Refunder.se
Refunder, Sweden’s leading cash-back site, is growing rapidly. The number of e-purchases among Refunder members is increasing at 35 percent each month, and the number of members passed the 50,000 mark in December 2014, one year after launching.
“In general, the value of a Refunder member’s shopping cart is 30 percent more compared to that of an average e-commerce consumer,” says Fredrik Ohlsson, CEO and co-founder of Refunder. “Also, our members shop twice as often online.”
Bonnier Growth Media is increasing its ownership to 49 percent. The remaining shares are owned by the founders.
“We invest in scalable digital companies in areas of growth, and place particular emphasis on the entrepreneurial team in the driver’s seat,” says Ulrika Saxon, CEO of Bonnier Growth Media and Chairman of the Board for Refunder. “We are very pleased to increase our stake and, together with the dedicated and pro-active team at Refunder, further invest in the company’s future and growth.”
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