Joe Brown to Popular Science.

Joe Brown has been named Editor-in-Chief of Popular Science. Brown joins Popular Science from WIRED, where he ran the magazine’s website as Executive Editor. Previously, he was Editor-in-Chief of Gizmodo.

This marks Brown’s return to Popular Science; his first job there was an Assistant Editor in 2002. 

“We are thrilled to welcome Joe back to Popular Science,” says Gregory Gatto, VP and Publishing Director of Bonnier Corporation’s Lifestyle Group. “He has exactly the qualities we sought out for the leader of the brand: a nose for a great story, strong leadership, and a wealth of experience elegantly handling website strategy and digital operations.”

Popular Science was Brown’s first real magazine gig, where he learned to architect issues and write cover stories. He left for his first stint at WIRED in 2005. While at WIRED, Brown developed a passion for modernizing high-quality, magazine-style journalism: bringing it into the digital world without sacrificing the values that make it so special. Over the past 10 years, Brown has made that his specialty, and his ambitions at Popular Science reflect that.

“Popular Science has always been an important place for me as a journalist and reader, and I’m so looking forward to returning as editor,” says Brown. “It’s a legendary brand, and I’m humbled to be entrusted with its care.”