Bonnier Business Press Enters German Market

Today, Bonnier Business Press AB announced it has acquired majority shares in news site Deutsche Wirtschafts Nachrichten. Founded in 2012, the site is a fast-growing new player in the German business news market and already has some 2 million unique visitors per month. Under the transaction, Bonnier Business Press acquires a 51-percent share from the site’s publisher, BF Blogform Social Media GmbH.

“This acquisition provides us with a great company and a great team, which will serve as the basis for further expansion within German business news,” says Anders Eriksson, business area head for Business to Business at Bonnier. “Bonnier believes the market holds a lot of opportunities and Deutsche Wirtschafts Nachrichten’s impressive performance shows that we now have the right vehicle to pursue a German expansion.”

“We are very proud that Bonnier Business Press will be the new owner of Deutsche Wirtschafts Nachrichten,” says Michael Maier, founder and publisher of Deutsche Wirtschafts Nachrichten. “We share the same values of high-quality journalism, and we are convinced that the digital world is a perfect environment for modern business news. Bonnier’s success in many European countries gives us additional strength to further develop our position as a leading business media in Germany.”

The minority owners, Michael Maier and Christoph Hermann, will continue with the company as publisher and managing director respectively.

Since its founding, Deutsche-wirtschafts-nachrichten.de has been Germany’s fastest growing business news media online with the biggest reach in social media. Bonnier Business Press has business-to-business operations in 10 countries with a focus on business news media and niche products for business professionals.